How do you save your best moments?
By Lucas Neira
February 26, 2018

I realized early in life the importance of saving memories. I grew up seeing my dad gather old pictures from people who lived in our small town (Taquaral, Sao Paulo, Brazil) and writing their stories, with the intention of sharing someday. He did a great job even though he was a bricklayer who only finished elementary school.

Years later, he built a collection of almost 50 framed photographs, sharing the history of our town as no one had ever done before. At the same time, I started to think about how I could save the amazing moments from my life that I was living to share with others in the future. That’s when I began to take more pictures and discovered my passion.

As a veterinarian working in one of the wildest and most beautiful places of Brazil (Pantanal region), my passion found a room to travel with me. I got more involved in taking pictures, preserving memories of my experiences with nature, cowboys and horses, and driving and dealing with cattle. It ended up that my passion helped me to work towards my purpose -- to show how great and important our agriculture industry is throughout the world.

So today my message is very simple: take pictures as often as you can. Save memories of your parents, your kids, your buddies, and your partner. Do not miss the opportunity to eternalize a moment and create a unique memory. I lost my dad, but I took amazing pictures and recorded some videos that today make me happy even when living thousands of miles away from home.